Image by Jeff Juit from Pixabay A message to buy less from a producer is quite rare and far from the norm. Usually, when we are browsing for a new product, we are bombarded with buzzwords from influential marketing campaigns touting how their products are leaner, greener, and cleaner than the rest. The fact that greenwashing has become […]
We often drift to purchasing something new and shiny, fresh off the shelves, when we think of buying something. Retail and advertising industry techniques are also made to influence us into purchasing “unused” and “unopened” products by offering a perfect, clean look and an unboxing experience tailor-made to entice and excite us. With such a mindset
Gift-giving has been an age-old practice and has evolved to fit different traditions and cultural norms over time. They were given on special occasions to display one’s affection or as incentives and rewards. But over time, this wholesome practice has turned into a well-oiled machine of consumerism. We, as consumers have turned to practices such
“You’ll Own Nothing and You’ll Be Happy,” A statement in an essay by Danish MP Ida Auken sparked countless debates about a dystopian future looming on the horizon. Yet we all tend to agree now that there is some truth behind the undeniable trend of accessing things for use without owning them. Be it, lending
A famous saying that outlines the impact of textile and clothing is, “The most sustainable garment is the one that is never made!” With textile and clothing manufacturing generally involving an alarming amount of pollution while the finished garments have few recovery options for post-consumption waste, that statement makes perfect sense. To hammer home the
We dread to have our favorite kettles, toasters, mixers, or irons broke. Not only is it hard to repair them, having to let go of something that we liked and was working perfectly fine is also not an easy thing. What comes on top of that is the extra burden to now search for a
A Product Can Still Be Functional Even Though It Is Imperfect Read More »
Dinner sets, tea sets, cutlery, plates, and dishes – You may have received them as a gift or purchased them at your fancy, yet one common thing is that they needed to match, or in other words, be a complete set. “Match” is a tricky word we usually tend to associate with similar things when
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