UNPACKING MARKET GROWTH: A PRACTICAL FRAMEWORK FOR CLEAN ECONOMY MARKET ACCELERATION

CONCEPT PAPER UNPACKING MARKET GROWTH Home / A structured approach to clean economy growth transforming complex market challenges into clear, actionable strategies. This framework helps organizations identify opportunities, prioritize pathways, and accelerate sustainable expansion with confidence in rapidly evolving markets. 100
UNPACKING MARKET GROWTH

Home / A structured approach to clean economy growth transforming complex market challenges into clear, actionable strategies. This framework helps organizations identify opportunities, prioritize pathways, and accelerate sustainable expansion with confidence in rapidly evolving markets. 100
We’ve talked about decarbonisation, and also about a circular economy

Home / We’ve talked about decarbonisation, and also about a circular economy “But, internally driving these are not enough” “We need to also purchase solutions that actively drive these!” If you’re actively trying to procure solutions that decarbonise your supply chain and enable circular economy, chances are you’ve hit this wall and these conversations are not new to you. Either you’ve been part of it or or watched someone […]
Turning evaluation into progress

Home / Turning evaluation into progress We often need to choose between “things” in a progressive path for development. Something that already is there, and something “new” or an alternative which is expected to bring a different outcome that to what the current system delivers. What do these look like? – New products designed differently – […]
We can’t afford to shift what we procure to buy sustainable or circular products

Home / We can’t afford to shift what we procure to buy sustainable or circular products when we hear this, the real underlying question is: Can we afford not to? Most procurement teams get stuck in the same loop: – Chase the lowest unit price – Replace. repeat. dispose. They they focus on the main budget alloacted to purchase the product, not costs spent when it travels through […]
Making Trade-Offs Visible

Home / Making Trade-Offs Visible Why do some decisions look reasonable at the time, but cause problems later? Often, the issue is not the decision itself, but the trade-offs that were never discussed. In many organisations, options are compared using one dominant factor, such as: – choosing the lowest-cost supplier, – selecting the fastest solution […]
Why Many Decisions Feel Unclear

Home / Why Many Decisions Feel Unclear Many organisations say decisions feel harder than they used to. Is that because people are less capable, or because the decisions themselves have changed? More often than not, it is the latter. A typical decision today might involve: · cost targets that are fixed in annual budgets,· performance or quality […]
How true is this famous quote that says “what changes your life is who you meet and the books that you read

Home / How true is this famous quote that says “what changes your life is who you meet and the books that you read When you read a book (or meet a person), if you feel like you’ve been understood, that is an amazing feeling, especially in world full of clutter and chaos, where we […]
Many product solutions are designed around an important assumption: that people will use products exactly as intended.

Home / Many product solutions are designed around an important assumption: that people will use products exactly as intended. But what does that actually mean in practice? It often means assuming that reusable items will be: – used frequently and consistently over long periods – returned, stored, or carried without friction – cared for in ways that preserve their durability […]
We want to be sustainable – right? Let’s move away from plastic

Home / We want to be sustainable – right? Let’s move away from plastic We see this a lot in packaging decisions: teams assume that choosing a material perceived as sustainable automatically lowers impact. But packaging doesn’t work that way. Different materials stress the system in different places: – Paper bags often come with higher water and energy use in production […]